Ren Toner
Art Director

Mark

Beats By Dre
POP! Collection

Social Content, 2018

Beats created a new colorful line of products inspired by the artist Okuda San Miguel and the idea that color can influence the world around it. They asked us to bring that to life in a more immersive way to relaunch their Pinterest. Utilizing the new Sections function on Pinterest, we created a series of color inspired lookbooks for each colorway. 

1.6M Global Reach | 313K Views | 35.5K True Engagements
Client: Beats by Dre
Agency: Laundry Service
Creative Director: Chris Kitahara
Copywriter: Rachel Jensen
Photo Retouching: Kevin Carter
Photographers: Julian Berman, Caleb Diaz
Motion: Darryl Sharp, Stevenson Opoku
Illustrations: Okuda San Miguel

Pop Violet





Pop Indigo



Pop Magenta








Pop Blue